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Design for Customer Value and Business Revenue

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Showing posts with label customer value. Show all posts
Showing posts with label customer value. Show all posts
02 July 2013

Is it advantageous to be first or to be better?

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Newsweek magazine recently published an article "The Myth of First-Mover Advantage" about iTune entering the Internet radio busi...
24 March 2013

How to calculate customer value

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Value to a customer = what he gets / what he gives. We make a sale when this number is >1. Both the numerator and denominator are in t...
19 March 2013

What does Akao say? Mu!

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A recent poll on the LinkedIn group Lean Six Sigma Worldwide asked: "Which Lean Six Sigma waste reduction (Muda, Mura, Muri) is the ...
04 March 2013

DFSS / DFLS and QFD: Why we need both

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A recent QFD newsletter discussed the similarities and differences of DFSS/DFLS and QFD and why it is not an "either-or" question ...
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