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15 March 2012
QFD requires end-to-end including customer support
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A major hotel chain had a computer problem that prevented attaching a user profile to a reservation. This is important for the customer to e...
QFD requires end-to-end quality - including advertising
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A major credit card company promoted a hotel rebate program with a major hotel chain. They mailed a 4-color postcard stating the promotion a...
31 January 2012
First Hong Kong QFD Symposium
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On January 14, 2012 Dr. Yoji Akao (founder of QFD) and I keynoted the Hong Kong QFD Association's First Symposium. The Symposium was a...
23 January 2012
QFD and Six Sigma DMAIC
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from the QFDI newsletter, January 2012 Efforts to standardize and strengthen product and process improvements are greatly welcomed in mode...
How To Handle VOC Issues — Lessons from Japan crisis: Anticipating Improbables with Irreversible Consequences
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This is a QFDI newsletter from April 2011, discussing the danger of using ordinal scale math in FMEA, namely for computing risk priority num...
Welcome!
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Welcome to the QFD Institute blog, hosted by our staff. This forum is an opportunity to hear the "voice" of QFD practitioners, bot...
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