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06 May 2012

Gemba visits illuminate good design

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On our way home from dinner last night, our street was blocked by a street lamp that had toppled just 10 minutes before. The pole had litera...
02 May 2012

Blink Blink QFD

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In his May 1 2012 New York Times article "BlackBerry 10 Prototype Is Given to Developers," Ian Austen quotes Michael Gartenberg, ...
15 March 2012

QFD requires end-to-end including customer support

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A major hotel chain had a computer problem that prevented attaching a user profile to a reservation. This is important for the customer to e...

QFD requires end-to-end quality - including advertising

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A major credit card company promoted a hotel rebate program with a major hotel chain. They mailed a 4-color postcard stating the promotion a...
31 January 2012

First Hong Kong QFD Symposium

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On January 14, 2012 Dr. Yoji Akao (founder of QFD) and I keynoted the Hong Kong QFD Association's First Symposium. The Symposium was a...
23 January 2012

QFD and Six Sigma DMAIC

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from the QFDI newsletter, January 2012 Efforts to standardize and strengthen product and process improvements are greatly welcomed in mode...

How To Handle VOC Issues — Lessons from Japan crisis: Anticipating Improbables with Irreversible Consequences

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This is a QFDI newsletter from April 2011, discussing the danger of using ordinal scale math in FMEA, namely for computing risk priority num...

Welcome!

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Welcome to the QFD Institute blog, hosted by our staff. This forum is an opportunity to hear the "voice" of QFD practitioners, bot...