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17 November 2014
Upcoming Public QFD Courses
— Learn today's best methods and tools
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All events listed here will be held at Charleston Marriott in Charleston, South Carolina USA. The 1-day Symposium on December 5, 2014 is...
11 November 2014
New Kano Model for better design decisions and hidden market opportunities
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Many people wrongly assume that so-called Kano model (diagram on the right) describes the relationship between customer needs, fulfillme...
04 November 2014
New High in Customer Satisfaction
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Forget everything you learned about customer satisfaction. A Chinese noodle shop has found the secret to customer retention, that scores ...
28 October 2014
Thomson Reuters 2014 Journal Citation Reports® recognizes "Using QFD to Write an ISO Standard"
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Writing and publishing implies a level of authority on a particular subject. We say "imply" because it may not always be the case....
23 October 2014
Healthcare QFD examples - October 30, 2014 in Orlando, Florida
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Modern QFD has been used successfully in the healthcare industry, from clinical gemba such as hospitals and medical labs, to health insura...
17 October 2014
Is it mean to mean different things with the same words?
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One strength of Modern Blitz QFD ® and its powerful voice of customer analysis toolset is a way to more deeply understand the customer'...
13 October 2014
New QFD Group in LinkedIn
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The QFD Institute is pleased to launch a new LinkedIn Group devoted to conversations, Q&A, and announcements about QFD activities. It is...
22 September 2014
Bad customers causing problems? Only sell to good ones, then.
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At a dinner party last week, one of my friends who recently retired as an automotive safety engineer was discussing the latest recall in air...
23 August 2014
QFD in Europe - Reporting 2014 QFD activities across EU
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2014 has been a big year for QFD in Europe. The statue of Poseidon in Gothenburg photo: Historiker/Wiki Commons The spring blossomed ...
14 May 2014
The Quality Conference Crush has begun…
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Well, the American Society for Quality (ASQ) World Conference on Quality Improvement (WCQI) has come and gone, and I must say for me, it wa...
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